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Tuesday, July 22, 2025

The Viral Beauty Trend Aesthetic Taking Over 2025


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Move over strawberries and tomatoes—Summer 2025 belongs to guava. That’s right, the sweet, tropical fruit is having a major main-character moment. From skincare serums loaded with antioxidant-rich guava extract (hi, vitamin C!) to lip balms and blushes in the juiciest pinky-peach tones, Guava Girl Summer is officially here and taking over your TikTok FYP, inbox, and vanity.

The vibe? Glowy, fruity, and flushed, basically what you’d look like after sipping a guava spritz on a rooftop in 90-degree heat. And if you’re wondering whether it’s just another fleeting trend, think again. Guava extract is known for its brightening and hydrating benefits, making it a legit skincare hero. And the makeup shades? Universally flattering and totally summer-coded.

Whether it’s a guava-scented body mist or a monochrome pink makeup moment, this trend is too good not to try…until Squash Girl Fall rolls in, of course.

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